Getting the most from Social Bookmarking Websites

No matter where you go on the web, you will see social bookmarking links next to articles, videos, and other web content. If you own a website and have not yet convinced yourself to dive into the Web 2.0 realm, you should explore the potential of social bookmarking websites to gain increased exposure for your site. Here are some tips on how to do this effectively.

In essence, social bookmarking is an extension of standard bookmarking on browsers. However, when you set a bookmark on your browser, you save the page on your own computer so you can come back and view it at a later date. But, by adding social bookmarking links to your website or blog you give visitors the opportunity to bookmark your pages on the web, essentially giving it a thumbs up and sharing it with everyone else on the web.

There are a number of popular social bookmarking websites. Sites like Delicious, Digg, Ma.gnolia and StumbleUpon. Once your page is added to any of these websites, it has the potential to be viewed and shared by millions of viewers. Many social bookmarking websites allow users to vote for or against your pages. Positive votes will increase exposure while negative votes will quickly "bury" your pages.

For this reason, it is essential that you provide quality content. Social bookmarking websites act like online communities and, if you get a name for providing poor content, you will harm your reputation, not to mention your website's reputation. While it may be tempting too add social bookmarking links to all your content, it may be a better idea to add social bookmarking links to your best pages or your blog posts that receive the most attention.

Successful social bookmarking marketing is a process of trial and error. However, as you experiment with it you should get a feel for what people like and don't like. Don't expect immediate success, but if you get it right, you can drive huge volumes of traffic to your website. A top spot on Digg could garner thousands of visits in a day and many more thousands over several months.

If users like your website enough, they may bookmark it in their browser and come back to it again and again. Or, they may add you as a friend on one of the social bookmarking websites so they will be exposed to all your content.

Adding social bookmarking website links to your website or blog is a simple process. If you're a social media beginner, using social bookmarking sites is the fastest and easiest way to gain more website exposure.

 

Written by: David C Skul - CEO

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