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Online Reputation Management Website Best Practices - Video - Part 2

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Page Layout Best Practices

  • Make sure you have researched your target audience and make the layout appealing to your target audience
  • Pay attention to little details like making the site header/logo consistent
  • Make sure your navigation area is the same for all pages
  • Include a very informative page title that includes the company name, organization name, and site name
  • Supply a page footer area that details copyright, last update, contact e-mail address
  • Ensure your page displays without horizontal scrolling at 800x600 and higher resolutions
  • Try to use an equal balance of text, graphics and white space on every page
  • Use black fonts on white backgrounds to ensure good contrast between text and background
  • It is very important that your home page is full of compelling, interesting information above the fold (before scrolling down) at 1024x768
  • People leave if they do not get what they want immediately so make sure your home page downloads within 10 seconds on a slow speed connection

Read the article here: Online Reputation Management - Web Design Best Practices

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